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Touchpoint
p-ISSN: 1868-6052
e-ISSN: 2940-2778
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A First Draft of Service Design’s Future : An invitation to challenge AI’s opening moveMarkus Edgar Hormess, Bas RaijmakersTouchpoint - Emerging Service Design 17 No. 2 (2026)https://doi.org/10.30819/touchpoint.17-2.17 pp: 83-85 2026-06-18 |
Hormess, M.E., & Raijmakers, B. (2026). A First Draft of Service Design’s Future : An invitation to challenge AI’s opening move. Touchpoint - Emerging Service Design, 17 (2), 83-85. doi:10.30819/touchpoint.17-2.17
@article{Hormess_2026,
doi = {10.30819/touchpoint.17-2.17},
url = {https://doi.org/10.30819/touchpoint.17-2.17},
year = 2026,
publisher = {Logos Verlag Berlin},
volume = {17},
number = {2},
pages = {83-85},
author = {Markus Edgar Hormess, Bas Raijmakers},
title = {A First Draft of Service Design’s Future : An invitation to challenge AI’s opening move},
journal = {Touchpoint - Emerging Service Design}
}
url = {https://doi.org/10.30819/touchpoint.17-2.17},
year = 2026,
publisher = {Logos Verlag Berlin},
volume = {17},
number = {2},
pages = {83-85},
author = {Markus Edgar Hormess, Bas Raijmakers},
title = {A First Draft of Service Design’s Future : An invitation to challenge AI’s opening move},
journal = {Touchpoint - Emerging Service Design}
Abstract
What happens when service design looks at its own future with less attachment to its methods, titles and familiar stories? This article uses Touchpoint for the opening move in an AI-first co-creation process: let AI go first, publish the first analysis as a deliberately imperfect ‘shitty first draft’ and then invite you, the SDN community, to challenge, correct and extend it.
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